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TechSmith Snagit gives users the tools to communicate ideas visually, give feedback, and create shareable content. Users can effortlessly capture their screen, then customize it with effects to fit their needs. Users can choose the spotlight or magnify effect to highlight a given area, or draw attention to a specific point using Snagit's variety of markup tools. Users can also record their screen or webcam to create a quick tutorial, lesson, or demonstration. The content created is easily shareable with TechSmith Snagit's wide array of outputs.